I had the pleasure of working for Breast Cancer Care both in-house and on a freelance basis as a brand manager, consultant and specialist in creative campaign and content production. During this time I was able to make a significant impact on their brand that led to an increase in prompted and unprompted awareness, audience engagement, and most importantly for the charity an increase in fundraising.
My services included:
- Brand and proposition development
- Copywriting and messaging development
- Running workshops for content ideation and messaging
- Creating and managing award-winning campaigns
- Creative content and video production